THE LEAN CMO:
HOW A SMALL MARKETING
BUDGET CAN PRODUCE BIG RESULTS
FORTUNE 500 COMPANY!
Here is what you will find inside
The Lean Attitude
Explain and describe the attitude a lean CMO should possess and how you can acquire this attitude of mind.
Why email marketing is an essential strategy of all LCMO’s.
Lean Video Marketing
Explain the benefits of video marketing and how a LCMO uses video.
Become a Content Machine
Discuss some practical steps to always having relevant content to distribute.
Lean Web Strategies
Describe the path to create a great website on a lean budget.
The Future Discruption
Talk about future disruptions that are inevitable and how to take advantage of them.